I started off my journey wanting to be a journalist: to find, write and share heart-warming human-interest stories. But along the way, I found myself enjoying playing with ideas and creating them more during my last semester of college. So I packed my bags, moved to Germany from India to learn more about art direction and since then, I have been transforming human interest insights into campaigns. Although I call myself an art director. I also occasionally dabble as a copywriter, illustrator, and a full-time bibliophile.

Fun fact about me: I am a “proud” self-published author of 3 titles which I wrote and designed by myself. Though these books won several laughs (and tears), they will never see the light of day again as they were meant to be gag birthday gifts. Convincing my friends to read them was the second reason why I decided advertising was for me.

Education

Miami Ad School Europe // Hamburg, Germany
Diploma in Art Direction (2019-2021)

Steinbeis University // Berlin, Germany
MSc Business Management (2019-2021)

Manipal University // Karnataka, India
BA Media and Communication (2015-2018)

Experience

Havas // Düsseldorf, Germany
Creative Intern (Jan-Mar 2021)

Leo Burnett // Zurich, Switzerland
Creative Intern (Oct-Dec 2021)

Wunderman Thompson // Tokyo, Japan
Creative Intern (Jul-Sept 2021)

Chemistry Advertising // Dubai, UAE
Design Intern (Mar-Jun 2017)

Panama Advertising & Designing // Sharjah, UAE
Design Intern (Nov-Dec 2016)

The Gulf Today Newspaper // Sharjah, UAE
Social Media Intern (Jun-Jul 2016)

Recognition

21Grams – The Curls Doctor
Creative Conscience 2021 – Shortlisted

Jeep – A Part Of It
Golden Award of Montreux 2021 – Finalist
Lürzer’s Archive 2021 – Published

Lays – Only With Beer
Miami Ad School – Bronze Star

Future Lions Lego Brief
M.AD Mingle Hackathon 2021 – Bronze

Drop in a Hi!

shrilakhshmi97@gmail.com
+49-17676323726
LinkedIn / Xing / CV

That’s it. Thanks for dropping by
and have a nice day!